ALEXANDROS IOLAS
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Art Dealer · Patron of the Avant-Garde

AlexandrosIolas

1907 — 1987Alexandria · Athens · Paris · New York
Alexander Iolas

“I don't sell art. I make people fall in love with the artworks I adore”

— Alexander Iolas
Alexander Iolas dancing on the Acropolis, Athens, 1930sDancing on the Acropolis · Athens, 1930s
Alexander Iolas
The Man

Alexander Iolas (1907–1987) was one of the most influential art dealers of the 20th century — patron of the Surrealists, champion of Andy Warhol, and an unflinching advocate for the artists he adored.

  1. 1907Born in Alexandria, Egypt
  2. 1935Debut at the Metropolitan Opera House, New York
  3. 1945Gives up dancing for art
  4. 1965–76The golden age of his career
Read the biography
New Publication Alexander Iolas: The Man behind the Myth — book cover
New Publication · English Edition

Alexander Iolas: The Man behind the Myth

by Eleni Koutsoudi-Iola
“This time Alexander the Great started from the Nile. His power was the work, his kingdom was the spirit, his beauty was art”.

Alexander Iolas was a multifaceted personality who was too complex to fit into categories. He possessed remarkable brilliance, which consistently guided him successfully to the next stage of his career. Until 1976, he faithfully followed the command “Eternal growth” bestowed upon him by his spiritual father, Angelos Sikelianos.

Yet in the last chapter, his compass lost its true North. He chose to leave Calypso behind, rejecting the gift of immortality she placed in his hands, and turned instead toward Ithaca- a homecoming that offered only a “false and illusory destination.” Thus, the prodigal son, the eternal rebel, returned to Greece, the land that would become the ground of his self-fulfilling prophecy.

Unverified words and testimonies, devoid of evidence, often embellish various publications even today, while unfounded allegations continue to circulate unchecked, perpetuating frivolous fabrications. Having left an unfulfilled promise behind, Eleni Koutsoudi-Iola, the niece of Alexander Iolas, narrates the well-documented story of his life, dismantling myths and revealing the Man behind the Myth.

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Artists

Exceptional artists from all over the world

Most of them were close friends
All artists
Bio

The House of Agia Paraskevi

Athens · 1951 – 1975
Lalanne staircase
Iolas House after his Death — Lalanne Staircase
Andy Warhol room
Andy Warhol room
Library of the Iolas House
Library
Alexander Iolas in the 1960s© Eleni Koutsoudi - Iolas Archive

What was bronze was being transmuted to gold, like all the doors of the house, including the front door.